Design Lead @ coi
What’s the Gig?
You’re the creative north star at coi.
As our Design Lead, you are fully accountable for the visual direction and design quality across everything we build. This is not a purely managerial role. It is a hands-on leadership position where you set the bar through your own work, guide other designers, and ensure that every Shopify store we launch is beautiful, intuitive, and world-class.
One moment you might be leading a client discussion to define a brand’s visual direction, the next you’re deep in Figma refining layouts, flows, and details. You’re not just executing briefs. You’re shaping ideas, challenging assumptions, and helping clients and teammates arrive at the best possible design outcomes.
At coi, design is a strategic pillar. As Design Lead, you play a key role in elevating our visual expression, strengthening our creative standards, and helping us become one of the leading Shopify agencies globally.
Who We Are
coi is an award-winning Shopify agency with a passion for e-commerce innovation. With offices in Stockholm and Zagreb, we’ve launched over 500 Shopify stores and picked up 45 industry awards along the way. Fun fact, we’ve also planted over 10,000 trees as part of our commitment to giving back.
We don’t just build Shopify stores. We craft e-commerce magic for high-end, design-centric brands. Our team is a tight-knit group of developers, designers, and strategists who love solving complex challenges, bringing bold ideas to life, and having fun while doing it.
We’re growing fast, and every team member plays an important role in shaping our journey. If you’re looking for a place where your taste, ideas, and leadership genuinely matter, coi is the place to be.
What You’ll Do (Responsibilities)
Creative Direction & Design Leadership
Own the creative direction and visual quality across client projects.
Set and continuously raise the bar for what great design looks like at coi.
Act as the reference point for design decisions and standards.
Hands-On Design Execution
Translate client needs and brand visions into outstanding web and e-commerce designs using Figma and Photoshop.
Stay deeply involved in design work, from early concepts to final, polished interfaces.
Client Collaboration & Presentation
Lead design discussions in client meetings.
Present concepts clearly and confidently.
Advise clients on visual and UX decisions aligned with their business goals.
Mentorship & Team Support
Act as mentor and role model for other designers.
Give constructive feedback and help elevate the team’s overall design output.
Cross-Functional Collaboration
Work closely with developers and project managers to ensure designs are technically feasible and implemented to a high standard.
Balance creative ambition with practical constraints.
What You Bring
Experience & Craft
At least 5 years of professional experience in web and or graphic design, or a portfolio that clearly demonstrates equivalent seniority.
Strong, hands-on experience with Figma and the Adobe Creative Suite, especially Photoshop.
Leadership & Ownership
Experience taking a leadership or mentoring role in design, formally or informally.
Comfortable being the person others turn to for direction, feedback, and final design decisions.
Client-Facing Confidence
Comfortable leading client conversations and presenting your work.
Able to act as a design advisor, not just a designer.
Mindset & Way of Working
Thrive in a fast-paced, evolving agency environment.
Self-driven, proactive, and comfortable with autonomy.
Collaborative, unpretentious, and motivated by building great things together.
Bonus (Nice to Have)
Experience designing for e-commerce, particularly Shopify or similar platforms.
What We Offer
Creative Ownership
You are the creative north star. Your taste and judgment will directly shape coi’s design output.
Influence & Impact
This is a highly influential role in a growing agency with big ambitions. Your decisions will have visible, lasting impact.
High-End, Design-Centric Projects
Work with premium brands where design quality truly matters.
Freedom & Trust
A flat organization that trusts senior experts to make decisions and own outcomes.
Growth Through Responsibility
Grow by shaping the design function, not by climbing unnecessary hierarchies.
Flexible Work Setup
Work from our Zagreb office, with flexibility for hybrid work after onboarding.
How to Apply
Ready to help shape the future of design at coi? We’d love to hear from you.
Our hiring process is friendly and straightforward. If your profile looks like a match, we’ll start with a short intro call. From there, you’ll have a deeper conversation with members of our team and complete a short design task. This is a chance for us to see how you work and for you to experience how we collaborate.
We move quickly and transparently, and we’re excited to meet our next Design Lead.
Good luck, and hopefully welcome to coi.
- Platser
- Zagreb
- Distansarbete
- Hybridarbete